Discover how Atelier Fleur use Colourpin in their creative work

We have met with the duo from Atelier Fleur. Learn how they use Colourpin PRO when creating colour design.

In the heart of Södermalm, a vibrant city part in Stockholm, Sweden, you find Atelier Fleur – a flower shop and creative studio. When entering the doors, you immediately notice the creative ambience of the store and the wonderful smell of the flowers, thoughtfully chosen and arranged. The neighbouring coffee shop brings buzz and a vibrant atmosphere.

The beginning

Atelier Fleur is founded and managed by Jill Windahl and Johanna Larsson. They met two years ago and discovered their mutual wish to create something extraordinary. They decided to make this a reality. November 14^th 2020, they launched Atelier Fleur. Since then, they have divided their time between the shop and working with clients. They have created flower installations as well as colour design concepts for both private clients, selected brands, and for public scenes like the Swedish Royal Opera.

“Our vision and aim is to provide a complete offer for our clients. We thrive when we can work with a project from the very beginning to the final delivery.” – Johanna.

The odd colour turns the palette into magic

Jill is a stylist and colour designer, and has worked with colour design, styling, and colour concepts for many years. Johanna is a florist and has worked with flowers for almost ten years. Together they form a team where their individual strengths and interests complement each other. This gives them the opportunity to take on various projects and assignments, with flowers as the core.

“The process when working with colour design, to us, often looks like this; we begin by choosing the base colours, which become the foundation of the palette. Then, we add colours and often also an “odd” colour. This is in fact the key; the whole effect is created when the palette comes together”, Jill tells us. The colour which looked odd on its own, makes the whole combination amazing.

“The colours are not that interesting on their own, but together they sing.” – Jill

This principle is the same when creating flower bouquets, the magic lies in the combination of colours.”, Jill continues.

“When decorating a home or a space, you can use this very idea. Choose a selection of colours, where the base is less chromatic, add a chromatic colour as accent. The accent colour can be used on a piece of furniture, in textiles or for details such as skirting boards.“

Couleurs de fleurs – using flowers as inspiration for the design

During a conversation about how to be inspired by flowers, Jill and Johanna picked out a rose and analysed it with Colourpin. The palette which arose, was the first they created together, and they used it for the colour design in their shop. This very idea, to use flowers as the core for a colour design, has later evolved to a project which they call “Couleurs de fleurs”.

“We get customers coming in and saying how much they love our wall colour. When we tell them that it originated from a rose, they get amazed. The fact that the rose is the idea from where it all started has created great interest!” You can find a whole colour concept from a flower; nature knows how to do this”, Jill continues.

“The process when working with colour design is so thrilling. I can vision colour combinations in everything, from textile patterns to facades, book covers and illustrations.

And nowadays, I see them first and foremost in flowers and bouquets. I am constantly on the hunt for that fantastic feeling you get when you find the perfect colour combination – a feeling which I want to facilitate. However, it is not that easy for a client to envision the result of a design, if they don’t get a clear image of it, and I can´t expect them to read my mind. This is where it is ideal to use a tool such as Colourpin, and thereby make my ideas distinct to the client.” – Jill.

Colourpin a helpful tool

Colourpin PRO offers the possibility and the means to identify and collect NCS Notations (generally known as “colour codes”) from almost any object. By placing Colourpin on the sample, and scanning it, the user receives the details about the scanned colour to an app which is called NCS+.

When analysing colours, Jill and Johanna also often work with NCS Atlas, a binder that gives an overview of all NCS Standard Colours, allowing for quick navigation between different colour areas.

Jill tells us that she uses Colourpin often. “It is the perfect tool when clients seek a colour that they don’t know the name of”.

She continues; “When we have selected a colour from a flower, and identified it with Colourpin, we then use the Atlas to find complementary colours so that we can create a colour scheme, suitable both tone on tone and in contrast. Perhaps the client has several rooms that need to be addressed.

The Atlas is also a perfect tool for finding matching colours for floors, ceilings or details. Because why would you stop at painting only a single wall?”, Jill says smilingly.

What will happen next?

Since launching Atelier Fleur, Johanna and Jill have been busy and have plenty of projects to choose from. They are looking forward to working with new design projects, both within the private and public spheres. “We are collaborating with several amazing creators and will be part of exhibitions this season. We love our little shop and wish for it to keep being a happy place for fun projects and happenings.”- Jill.

Visiting Atelier Fleur:

Södermannagatan 21, 116 40 Stockholm, Sweden. Find more information on Atelier Fleurs´ site.

NCS Colour Design Tools:

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