Discover how Atelier Fleur works creatively with Colourpin
20 SEPTEMBER, 2022
We have met Atelier Fleur who uses Colourpin PRO to create colour schemes. Read more about how!
In the heart of Södermalm, Stockholm, you will find Atelier Fleur – florists and creative studio. When you step through the door, you immediately notice the creative atmosphere and the scent of the flowers – carefully selected and arranged. The adjacent café creates a lively atmosphere and people move between the premises, have coffee or sit and work at the tables.
How it began
Atelier Fleur is run by Jill Windahl and Johanna Larsson. Jill is a stylist and color designer and has worked with color design for a long time. Johanna has worked as a florist for many years. When they met two years ago, they immediately discovered that they had the same vision of uniting styling, color and flowers. They decided to make this a reality and launched Atelier Fleur on November 14, 2020. Together they form a team where their individual strengths and interests complement each other. This gives them the opportunity to take on different projects and assignments, with clients such as selected brands, actors such as the Royal Swedish Opera and private customers.
"We strive to offer a holistic concept to our customers. We thrive best when we can work on a project from start to finish." - Johanna.
The odd color gives wow-feeling
So how does Atelier Fleur work with colour design? Jill says that she often starts by choosing the base colors. Then she adds more colors and often also an "odd" color. That's the key, the whole effect is created when the palette comes together.
"The colours may not be so interesting on their own, but the combination makes you faint a little." - Jill.
This approach can be used in many different types of projects, from creating bouquets to developing a concept for an event. "When decorating a home or room, you can use this very principle. Decide on a small selection of colors that can form the base, these can advantageously be low-color. Then use a colourful colour as an accent for details, furniture or textiles."
Couleurs de fleurs – a design concept
During a conversation about how flowers can inspire colour schemes, Jill and Johanna selected a rose and analysed it. They were inspired, kept going, and all of a sudden they had created a unique palette, based on the rose. The palette became so amazing that they used it to color their store. "We often hear from customers who come in how much they love our wall color. When we tell them that it originated in a rose, they are surprised. The fact that the rose is the idea from which it all began has created a great interest! But nature knows this with palettes."—Jill.
This process resulted in Jill and Johanna creating a concept they call "Couleurs de fleurs". "It's so exciting to work with colour design. I can see colour combinations in everything, from textile patterns to facades, book covers or illustrations. Nowadays I see them mainly in flowers and bouquets," Jill says. "I'm constantly on the lookout for that amazing feeling I get when I've found the perfect palette," she continues.
Colourpin a helping hand in identifying colours
When Jill and Johanna analyzed what colors the rose consisted of, they used Colourpin. They scanned the blades and got the nearest NCS designation in the associated app, NCS+. Colourpin is also a good helper when customers don't know the name of the colour they want, they say.
Jill also uses Colourpin to concretize a design. "It's not always easy for a customer to imagine the end result if I can't visualize it, because I can't expect them to read my mind. Then it's perfect to use Colourpin which makes my ideas clear to the customer," says Jill.
When analysing colours, Jill also often uses the NCS Atlas, which is a colour atlas with an overview of all NCS standard colours. "Once we have chosen a colour from a flower and found the code with Colourpin, we use the Atlas to find complementary colours. In this way, we can create a palette that fits together, both tone in tone and in contrast. Perhaps the customer has a home with rooms in file to be colored. The atlas is also a good tool for finding matching colours for floors, ceilings or details such as mouldings. Because why would you settle for painting just one wall?" says Jill, smiling.
Jill and Johanna have been busy since they started Atelier Fleur. They look forward to working on new projects during the year. "We collaborate with amazing creators and will participate in several exhibitions. But above all, we love our little shop and look forward to it continuing to be a great place for fun projects and events." – Jill.
Visit Atelier Fleur:
Södermannagatan 21, 116 40 Stockholm, Sweden. Find more information on Atelier Fleurs´ site.
NCS Colour Design Tools:
Read more about NCS's range this spring online shop.